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EM.S22 UX Research, Design, and Innovation

EM.S22 UX Research, Design, and Innovation

Spring 2023 | 12 units | Pre req: none (graduate level class open to undergrads)

Taught with 4.S00 The Human Factor in Innovation and Design Strategy

Lecture: MW 2:00-3:30 (4-013) Lab: MW 3:30-5:00 (4-013)

Use human-centered design to develop an understanding of qualitative user research and concept generation techniques that will help you uncover what people need and develop creative solutions to meet those needs. Maximize the odds of product success and derisk ideas through a deep understanding of customers. Prototype apps and websites using user interface and user experience design principles. Learn management and entrepreneurship topics including market sizing, business models, financial basics, go-to-market strategy, and pitching. Apply these learnings in a team project exploring services and digital products.

Taught by Integrated Design & Management staff.

Enrollment is limited – APPLY NOW. Class registration via MIT WEBSIS is still required.


Instructor Information

Tony Hu | IDM Director (Full profile)

Andy MacInnis | IDM Technical Instructor (Full profile)

Sheila Pontis, PhD | IDM Lecturer (Full profile)

Alex Klein | IDM Instructor (Full Profile)






Creative concept generation
Testing prototypes with users
Presenting user experience prototypes for an app

Course Learnings

  • Introduction to human-centered design and design frameworks
  • Qualitative research, research planning
  • User research, interviews, observations
  • Research analysis, need finding
  • Personas, journey maps, service blueprints
  • Research review presentations
  • Creative concept generation
  • Digital prototyping – wireframing, site blueprinting, structuring information
  • Usability principles and evaluation
  • Storytelling and designing presentations
  • Market sizing
  • Financials
  • Business models
  • Go-to-market strategy
  • Intellectual property
  • Pitching
  • Final presentations


Enrollment is limited – APPLY NOW. Class registration via MIT WEBSIS is still required.