“Design is illumination,” he says. “It lights up the path toward solutions to complicated issues and methods to overcome obstacles— great design always leads to great results.”
Lei is a product fanatic and a designer of user experience, industrial products, and enterprise systems. He has a keen interest in user-centric design for solving sustainability and developmental issues for businesses and has worked as a user experience designer for
NTT DATA helping Fortune 500 companies such as McDonalds, Decathlon and BMW. Lei sees a gap in the industrial products category and decides to devote his creativity and to making improvement in this field. In the IDM program, his focus is two-fold: bringing the best user experience to the design of industrial products and applying virtual reality and augmented reality to the industrial field.