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student headshot Lei

“Design is illumination,” he says. “It lights up the path toward solutions to complicated issues and methods to overcome obstacles— great design always leads to great results.”

Lei is a product fanatic and a designer of user experience, industrial products, and enterprise systems. He has a keen interest in user-centric design for solving sustainability and developmental issues for businesses and has worked as a user experience designer for
NTT DATA helping Fortune 500 companies such as McDonalds, Decathlon and BMW. Lei sees a gap in the industrial products category and decides to devote his creativity and to making improvement in this field. In the IDM program, his focus is two-fold: bringing the best user experience to the design of industrial products and applying virtual reality and augmented reality to the industrial field.

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