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student headshot Blanca

“I always thought bringing an idea into reality was ‘someone else’s business.’ Instead, life sat me in the driver’s seat.”

With a background in advertising and marketing, Blanca took a professional leap when she and her brother founded The Ellu Company, a smartphone app and bracelet that connects wearers with their closest friends and family members. The experience of launching a startup revealed learning opportunities to bolster her skills in engineering, manufacturing, and finance. Blanca is confident MITidm’s interdisciplinary program is exactly what she was looking for to maximize the chances of future success in any endeavor she dreams up next. Blanca attended the University of Notre Dame du Lac, where she earned a Bachelor of Business Administration and a Bachelor of Arts in Design.

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